Volatility is the reality of the stock market. However, the key to a successful stock market investment is in increasing the returns you get over long-term, and avoid the day-to-day fluctuations. It also helps to have a disciplined and informed approach. You will always be in control of your money. At Standard, you get to choose from a wide range of investment choices, online trading platforms, research and investment education to help you build and manage a portfolio suited to your needs.